Maximizing Niche Site Income
Many people are now using BANS (eBay affiliate sites) or MMA (made for Adsense) sites to make money online but they are forgetting to add substantial unique content to their sites. It’s very important to build a website with the primary objective of satisfying the visitor and supplement your information with monetization.
This not only gives the visitor a better experience when visiting your site, it is good for search engine ranking. This in turn leads to a higher quality score that may improve payouts with Ads that you host on your website.
So this is one thing to keep in mind to improve the income from a niche site. But the main idea I wanted to present is to sell products off your site. This is something that I am about to try. I have purchased some low cost items in my local area that are related to culture and fashion that are hard to buy in other countries. So I am setting up a site that describes the culture and will have keyword optimised pages that advertise the relevant products.
Specifically, I have bought some hand crafted items that look great but were cheap to buy. But when I present them online along with supplemental pages about the culture plus photos etc. I can give them a high perceived value. Also, I will only have 1 of each item for sale.
I found these items by looking around second hand stores and gift shops. I could sell them on eBay, but I want to try selling them for premium prices to relatively affluent customers.
The price mark up will be huge in percentage terms, but people in my target market will not be able to obtain the items easily so I think they will be happy to pay to get the exclusive items in their possession.
The conversion to sales may be low, but does it matter? If I create an optimized page it is done and I then move onto the next item and page. Eventually, a buyer should land on the page. I could always gradually reduce the prices with time.
In summary, there will be a website featuring articles about the culture behind craft/collectible products and keyword optimized sales pages for the products. The idea is to re-sell products internationally for at least double the purchase price.
What are your thoughts on this idea for maximizing niche site income? Of course, you can still include Adsense and a BANS store too.
